Unveiling Red Bull Imagination with Tyler Bereman

Tyler Bereman, a prominent figure in freeride motocross, recently appeared on the JAXXON Podcast to discuss his signature event, Red Bull Imagination. This unique competition, held on a custom-built course in Kansas at Adam LaRoche's property, showcases the creativity and daring of motocross riders. Bereman, as a key creative force behind the event, detailed the process of revealing the all-natural course designed by Jason Baker of DreamTraxx. He emphasized the scale of the jumps, some exceeding 100 feet, and his role as the first to test these massive hits, ensuring they are safe for other riders. Around the 10:35 mark, Bereman shared the thrill and responsibility of being the guinea pig for such ambitious designs, highlighting his commitment to pushing the boundaries of the sport.

Honoring Lyon: A Personal Tribute

A poignant segment of the podcast focused on Bereman's tribute to a close friend, Lyon, who had a significant impact on his life and career. At approximately the 25:50 timestamp, Bereman opened up about how Lyon's memory continues to inspire his riding and personal ethos. He discussed specific ways he honors Lyon through his participation in events like Red Bull Imagination, embedding personal meaning into each jump and trick. This emotional reflection offered listeners a deeper understanding of the personal stakes behind Bereman's high-flying performances.

Collaboration with FASTHOUSE

Bereman also touched on his partnership with FASTHOUSE, a brand synonymous with motocross culture, during the conversation around the 35:20 point. He explained how this collaboration has allowed him to express his style both on and off the bike, integrating FASTHOUSE gear into his riding persona. The discussion highlighted how such partnerships are crucial for riders to maintain authenticity while reaching wider audiences through branded content and apparel.

Life as a Stuntman in Motocross

Towards the latter part of the podcast, near the 45:10 mark, Bereman delved into his experiences as a stuntman within the motocross world. He described the adrenaline and precision required to perform stunts for films and promotional content, drawing parallels to the risks he takes during competitions like Red Bull Imagination. Bereman underscored the importance of mental preparation and physical conditioning to execute these high-stakes maneuvers safely, providing insight into the lesser-seen aspects of a professional rider's career.